team

  • ale

    Alessandra Lariu

    Ale is a super-star creative. Her 16-yearcareer in advertising has lead to 18 prestigious industry accolades, including Cannes, D&AD and OneShow. In 2010, Ale was picked by Fast Company magazine as number 29 out of the 100 most creative people in business beating Tom Ford, Jamie Oliver and the founder of FourSquare. In 2011 she was elected ‘World’s Most Influential Female Creative Director’ by Adwomen and got an award for ‘Greatest Individual Contribution to New Media’ by NMA magazine. In 2012 she was in FastCompany’s “League of extraordinary women” with 60 other amazing ladies like Hillary Clinton, Oprah and the founder of Kiva.

    She is a guest teacher at Hyper Island, Berghs and Miami Ad School, writes a monthly column on digital culture for the Brazilian version of Wired magazine, is on the board of the Art Directors Club and helps Wharton with their Future of Advertising program.

  • claudia

    Claudia Batten

    US-based Kiwi Claudia Batten will openly admit she is digitally obsessed. From her roots in commercial law, she has been a founding member of two highly successful entrepreneurial ventures. Starting with Massive Incorporated, a network for advertising in video games, she helped pioneer “digital” as a media buy. Massive was sold to Microsoft in 2006, where Claudia then spent 3 years scaling the in-game network. In 2009 she co-founded Victors & Spoils, the first advertising agency built on the principles of crowdsourcing. After two years in market, V&S was majority acquired by French holding company Havas Worldwide.

    Claudia is a passionate advocate for what she calls the Squiggly Line, the often uncomfortable path to achieving exceptional outcomes. She is a believer in taking big leaps and having bad days all in the name of making the impossible possible.

    She is a regular speaker on the future of marketing, the impact of connectivity, and on building businesses of the future.

  • mary

    Mary Abraham

    Mary Abraham is a knowledge management leader and law firm consultant. She has also built a practice facilitating strategic conversations and interactive educational sessions for a variety of nonprofit and for-profit organizations. Active in the legal industry for over 22 years, she practiced corporate law at a top-tier international firm and helped lead its knowledge management efforts. Mary has served on the advisory boards of the Practical Law Company and KMers.org (an online forum for knowledge management personnel worldwide), and was a member of the conference planning committee for the International Legal Technology Association from 2009 to 2012. In 2013 she joined the faculty of Columbia University’s Masters of Science in Information and Knowledge Strategy. She is a frequent speaker and writer on knowledge management, technology and social media issues. Mary contributes to the Law Technology Today column sponsored by the American Bar Association’s Law Practice Management Section and her blog, AboveandBeyondKM.com, continues to win commendations and readers.

team

  • ale

    Alessandra Lariu

    Ale is a super-star creative. Her 16-yearcareer in advertising has lead to 18 prestigious industry accolades, including Cannes, D&AD and OneShow. In 2010, Ale was picked by Fast Company magazine as number 29 out of the 100 most creative people in business beating Tom Ford, Jamie Oliver and the founder of FourSquare. In 2011 she was elected ‘World’s Most Influential Female Creative Director’ by Adwomen and got an award for ‘Greatest Individual Contribution to New Media’ by NMA magazine. In 2012 she was in FastCompany’s “League of extraordinary women” with 60 other amazing ladies like Hillary Clinton, Oprah and the founder of Kiva.

    She is a guest teacher at Hyper Island, Berghs and Miami Ad School, writes a monthly column on digital culture for the Brazilian version of Wired magazine, is on the board of the Art Directors Club and helps Wharton with their Future of Advertising program.

  • claudia

    Claudia Batten

    US-based Kiwi Claudia Batten will openly admit she is digitally obsessed. From her roots in commercial law, she has been a founding member of two highly successful entrepreneurial ventures. Starting with Massive Incorporated, a network for advertising in video games, she helped pioneer “digital” as a media buy. Massive was sold to Microsoft in 2006, where Claudia then spent 3 years scaling the in-game network. In 2009 she co-founded Victors & Spoils, the first advertising agency built on the principles of crowdsourcing. After two years in market, V&S was majority acquired by French holding company Havas Worldwide.

    Claudia is a passionate advocate for what she calls the Squiggly Line, the often uncomfortable path to achieving exceptional outcomes. She is a believer in taking big leaps and having bad days all in the name of making the impossible possible.

    She is a regular speaker on the future of marketing, the impact of connectivity, and on building businesses of the future.

  • mary

    Mary Abraham

    Mary Abraham is a knowledge management leader and law firm consultant. She has also built a practice facilitating strategic conversations and interactive educational sessions for a variety of nonprofit and for-profit organizations. Active in the legal industry for over 22 years, she practiced corporate law at a top-tier international firm and helped lead its knowledge management efforts. Mary has served on the advisory boards of the Practical Law Company and KMers.org (an online forum for knowledge management personnel worldwide), and was a member of the conference planning committee for the International Legal Technology Association from 2009 to 2012. In 2013 she joined the faculty of Columbia University’s Masters of Science in Information and Knowledge Strategy. She is a frequent speaker and writer on knowledge management, technology and social media issues. Mary contributes to the Law Technology Today column sponsored by the American Bar Association’s Law Practice Management Section and her blog, AboveandBeyondKM.com, continues to win commendations and readers.